Mobile Billboard Advertising Research

Advertising as a whole is changing…

Owners want the highest return on investment for their advertising budget, and mobile advertising resonates with your potential customers compared to conventional mediums and ultimately can help fill your storage rooms.

Illustration that implies that many vehicles will view the Storage Affiliate Advertising Truck each day.

Individual vehicle advertising generates between 30,000 and 70,000 daily vehicle impressions.

– Outdoor Advertising Association of America, Inc.

Graphic of an advertisement on a park bench with a line drawn through it

96% of respondents say mobile advertising is more effective than traditional outdoor advertising.

– Outdoor Advertising Magazine

An increasing line graph over a clock

Americans report spending an average of 15 hours/week in-car, either as a driver or passenger, and perceive traffic getting worse. Commute times, from the recent Census, have increased from 14% from 1990 to 2000.

– Arbitron National In-Car Study, 2003

Storage Affiliate Advertising Truck graphic

Mobile advertising generates 2.5 times more attention than a static billboard.

– Perception Research

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of people who read the mobile billboard recall what they read.

– Outdoor Advertising Magazine

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of target audiences notices both graphics and text.

– American Trucking Association and 3M

Graphics of eyes - 95% of billboards viewed and 85% of billboards read

Mobile billboards are viewed by 95% of people that go by them and are read by 85% of them. Almost twice the attention that static billboards receive.

– Outdoor Advertising Association of America